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Corneagen

THE PROJECT

CorneaGen strives to provide the highest quality donor tissue, unparalleled customer service, and superior products that transform how ophthalmologists treat and care for every person impacted by corneal disease. Engaging Fearey in 2021, CorneaGen was looking for a communications partner to assist with consistently highlighting company developments, thought leadership, and ongoing product innovation in support of its mission.

OUR RESULTS

Features

  • Developed a comprehensive comms plan
  • Conducted media training for executive leadership
  • Established cadre of thoughts leaders as spokespeople
  • Consistent messaging development and promotion for events
  • Engaged with eye trades, local and tech press
  • Developed press kit for media use

Performance

  • Regularly secure briefings with key ophthalmologist publications at annual events
  • Created quarterly CEO internal/external communication platform
  • Advised on crisis issues as these arise between nonprofit players in eye banking

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