Aaron Blank
PR Failure #36: Playing the Blame Game Does Not Pay!
Aaron Blank
June 27, 2024
It is generally never worthwhile to focus energy on blame versus the problem when it comes to communicating—rather focus on solving things and be strategic ...
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PR Failure #35: Embracing Your Employee’s Influence
Aaron Blank
May 23, 2024
It is still in the early days when it comes to companies empowering employees to become effective brand advocates—supporting team members in sharing smart, superior ...
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PR Failure #34: The Crown’s Communications Crisis
Aaron Blank
April 26, 2024
The British royal family’s PR strategy has long been “never complain, never explain” when it came to how they behaved in public and what news ...
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PR Failure #33: Kyte Baby’s Parenting Blunder
Aaron Blank
March 21, 2024
The Family Medical Leave Act of 1993 was an important step forward in providing American parents with at least one option in welcoming a new ...
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PR Failure #32: Reflecting & Reframing Last Year’s Comms Disasters
Aaron Blank
February 13, 2024
Ending a year and reflecting on it is always a good thing. So, it feels appropriate to muse on a few notable PR fails from ...
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PR Failure #31: Fly the Accessible Friendly Skies (or NOT!?)
Aaron Blank
November 16, 2023
A perception persists that persons in need of a wheelchair or other assistive device don’t travel (or don’t travel often). However, the World Health Organization ...
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Taking the Time to Learn: How Fearey is Reflecting on Juneteenth 2022
Aaron Blank
June 15, 2022
Juneteenth is now an official federal holiday in the United States. And starting this year, Fearey is observing the day as a time to honor ...
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What resilience looks like at a small business during the pandemic
Aaron Blank
February 25, 2021
I think we can all agree that 2021 is a year of transformation. As the world navigates new waters, and as Fearey celebrates its 40th ...
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PR Failure #29: Vrbo Reputation Questioned after a Delayed Response to Cancelling D.C. Stays
Aaron Blank
January 29, 2021
PR Failure #29: Vrbo Reputation Questioned after a Delayed Response to Cancelling D.C. Stays Competitor of Airbnb, Vrbo, found itself in a public ...
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Celebrating Our 40th Year in Style: 2021 Brings out a Bold New Look for Fearey
Aaron Blank
January 4, 2021
I don’t know about you, but I can’t bear having one more discussion about the challenges of 2020. So I won’t. That’s why today, I’m ...
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