Public Relations
PR in a Pandemic: Connecting with Novitas Communications
					
			
																				
			Fearey Staff		
				
																						
			November 20, 2020		
				
		
		
			As a founding member of the Public Relations Global Network (PRGN), we value sharing and learning from agencies around the world as we support each ...		
					
					
														
									
								
													
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						Fearey’s Fearless Real Estate Series: How to Create a Broker Newsletter
					
			
																				
			Fearey Staff		
				
																						
			November 6, 2020		
				
		
		
			Welcome to the first installment of our Fearless Real Estate Series! In this collection of posts, we’ll share our inside scoop on how to build ...		
					
					
														
									
								
													
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						PROACTIVE AND REACTIVE MEDIA OUTREACH DURING A CRISIS
					
			
																				
			Emi Hashisaki		
				
																						
			July 22, 2020		
				
		
		
			When a crisis strikes, one of the most important decisions you face is the timing of your response. Proactive and reactive media outreach strategies have ...		
					
					
														
									
								
													
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						4 Tips for Better Video When Working Remote During COVID-19
					
			
																				
			Jacque Gairrett		
				
																						
			April 20, 2020		
				
		
		
			Video has played a critical role in keeping communities connected as stay-at-home mandates and physical distancing during the coronavirus pandemic keep all of us adjusting ...		
					
					
														
									
								
													
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						Business Saving Business – Resources for Businesses Impacted by COVID-19
					
			
																				
			Chris Guizlo		
				
																						
			March 25, 2020		
				
		
		
			To help create connections among business owners and leaders in Seattle, The Fearey Group in partnership with BizX, a network of businesses that empower each ...		
					
					
														
									
								
													
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						2019’s Most Teachable Public Relations Moments
					
			
																				
			Aaron Blank		
				
																						
			December 19, 2019		
				
		
		
			    View this email in your browser 2019’s Most Teachable Public Relations Moments “You have to see failure as the beginning and the middle, ...		
					
					
														
									
								
													
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						PRSA International Conference 2019
					
			
																				
			Fearey Staff		
				
																						
			November 18, 2019		
				
		
		
			From October 20-22, 2019, I attended the Public Relations Society of America (PRSA) 2019 International Conference (ICON) in sunny San Diego, California. ICON 2019 brought ...		
					
					
														
									
								
													
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						Philadelphia to Seattle: A Tale of Two Agencies
					
			
																				
			Fearey Staff		
				
																						
			October 16, 2019		
				
		
		
			Fifty agencies in 31 countries across six continents make up the Public Relations Global Network (PRGN). Celebrating its 25th year, PRGN is a group of ...		
					
					
														
									
								
													
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						Measuring PR: why AVEs are invalid
					
			
																				
			Jacque Gairrett		
				
																						
			September 10, 2019		
				
		
		
			Unless you work in marketing or public relations, you probably have no idea what an AVE is—AVE stands for Advertising Value Equivalent. It’s an equivalency ...		
					
					
														
									
								
													
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						Long Leads & Earned Media – Editorial Calendars are Not Just for Paid Media
					
			
																				
			Emi Hashisaki		
				
																						
			August 21, 2019		
				
		
		
			Earned media is a critical element in any PR plan, but you have to work for it. One frequently overlooked opportunity to increase earned media ...		
					
					
														
									
								
													
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