2026

Air Canada PR crisis

PR Failure #52: When “Bonjour” and “Merci” Aren’t Enough

Two pilots are dead. A Montreal-bound jet collided with a fire truck on a runway at LaGuardia Airport. Captain Antoine Forest, a francophone from Quebec. ...
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How To Choose a PR Firm in Seattle (The 2026 Guide)
brand reputation

How to Choose a PR Firm in Seattle (The 2026 Guide)

In 2026, public relations sits at the center of reputation, executive visibility, digital discoverability, crisis preparedness, and long-term brand trust. In a market like Seattle ...
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agency growth story

Fearey Turns 45

In 1981, very few women were leading communications firms, and even fewer were advising CEOs, elected officials, and civic leaders on matters of reputation and ...
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Aaron Blank Fearey

Vision Is Easy. Traction Is Hard.

After more than four decades in business, Fearey has seen firsthand how growth brings both opportunity and complexity. Like many companies, we’ve never lacked ideas. What we needed was a clearer ...
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brand protection

5 Tips for Navigating the First Hour of a Crisis

When a crisis hits, the clock starts immediately.  The first hour often determines whether an issue becomes a contained problem or a full-blown reputational crisis. In today’s fast-moving ...
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9000 Flight Cancellations

PR Failure #51: Turbulence at American Airlines

Let me paint the picture. You board the plane. You buckle up. You open your phone. And the Headline you read: Unions blast CEO. Now ...
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company culture strategy

HR Lost the Plot. Time to Reset.

Human resources was designed to support people and help organizations grow. Over time, the function has drifted away from that purpose. In a recent LinkedIn Live conversation, ...
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athlete branding and NIL

PR Failure #50: A Decision Made at the Worst Possible Moment

You’re a college football program fighting for relevance. New conference. New coach. New era. And then your most important player doesn’t just think about leaving ...
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